Registration is open

Move Smarter,
Live Brighter Challenge

4

Weeks

16

Total Sessions

218

Minutes to Move

Total Minutes Moved 500,000

Registration Opens

July 14, 2026

Challenge Starts

July 20, 2026

Challenge Ends

August 20, 2026

The Movement Problem

America has stopped moving.

Chronic inactivity is one of America’s biggest public health challenges. The science is clear: consistent movement improves health, extends lifespan, and enhances quality of life. The National Movement Challenge is here to change that — one person, one habit, 30 days at a time.

Join the Challenge

Americans fail to meet basic movement guidelines.

That’s less than 30 minutes of intentional movement per day.

77%

Annual healthcare costs linked to physical inactivity.

 A preventable crisis with a simple solution. .

$117B

Reduction in all-cause mortality.

 Achieved with just 70 minutes of movement per week. 

21%

Time it takes to build a lasting habit.

 This challenge gives you the structure to make it stick. 

30 Days
The Challenge

Simple. Flexible.
Built around your life.

That's just 21 minutes a day. Any movement counts — walking, cycling, strength training, yoga, swimming, or recovery. Your wearable tracks it all automatically. No manual logging, no friction.

Join the Challenge
calender
30 Days

July 20 through August 20

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4 Days Per Week

Any time, any day

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4 Modalities

Walking, strength, mobility, sleep

Modalities
No Equipment

All you need is the app

CHALLENGE PARTNER

Backed by GE Lighting,
a Savant Company

The Move Smarter, Live Brighter Challenge is supported by GE Lighting, a Savant Company and their Cync smart home platform. Every MOVE member receives an exclusive 30% discount on Cync products - including tunable white bulbs and the Cync smart thermostat, which work together to support better sleep and recovery. MOVE builds the habit. Cync builds the environment.

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How it works

Simple to start. Built to stack.

Four steps between you and 4 weeks of results.

Join the Challenge

Step 1

Subscribe to MOVE

Download the MOVE app and subscribe for $25/year or $5/month. Cancel anytime.

SubscribetoMOVE

Step 2

Join the Challenge

Register for the Move Smarter, Live Brighter Challenge inside the app. Opens July 20th

JointheChallenge

Step 3

Move & Earn Points

Complete the four sessions per week for 30 days. Walk, train, stretch, sleep better. Track your progress in the app.

MoveEarnPoints

Step 4

Claim your GE Lighting Reward

Every MOVE member receives a 30% discount on Cync smart home products from GE Lighting. On most purchases, your savings cover your full year of MOVE.

ClaimyourGELightingReward
Wearable integrations

Your device. Already tracking.

MOVE integrates with the wearables you already own. Connect once and every workout, walk, and recovery session logs automatically. No manual entry — just movement that counts toward your score and lottery tickets.Start with MOVE. Experience the full power of AI Coaching when you’re ready.

Join the Challenge
Fitness
Fitness
Download the app

Everything you need.
Right in the app.

The MOVE app is your challenge headquarters. Follow guided sessions, track your progress, and stay connected to the community - all in one place.

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Guided Sessions
Guided Sessions

Walking, strength, mobility, and sleep content led by expert coaches. A new session available every challenge day.

Progress Tracking
Progress Tracking

See your streaks, completed sessions, and weekly consistency at a glance.

MOVEai Community
MOVEai Community

Connect with other participants, share wins, and stay accountable for 30 days.

Wearable Sync (optional)
Wearable Sync (optional)

Apple Health, Fitbit, Garmin, WHOOP, and Oura connect in seconds. Not required to participate.

Download the app today

Google Play
App Store
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The Movement Problem

Common Questions

Who can join the challenge?

Anyone with a MOVE subscription. Subscribe for $25/year or $5/month and you're in.

Do I need any equipment?

No. All four modalities - walking, strength, mobility, and sleep - are designed to be done anywhere with no equipment required.

Do I need a wearable device?

No. A wearable is optional. You can track everything manually inside the MOVE app.

How does the GE Lighting discount work?

Every MOVE member receives a 30% discount code on Cync products from GE Lighting. On most Cync purchases, the savings cover your full year of MOVE.

What if I miss a day?

Keep going. The challenge is designed for real life. Four sessions a week leaves room for life to happen. Pick up where you left off.

When does the challenge start?

July 1. You can register now and the challenge opens automatically on launch day.

movement is medicine

Your brand.
A national movement.

The Move Smarter, Live Brighter Challenge reaches a growing audience of health-conscious adults committing to 30 days of real movement across the country. We are building our next wave of challenge partners - brands who believe that movement changes lives and want to be part of a platform that is scaling fast. If that sounds like you, let us know.

Express Partner Interest

Partnerships for future challenge cycles are open now. We will be in touch.

movement is medicine

Live Brighter.
Change everything.

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